David Dyson (pictured), the incoming CEO of 3 UK, pledged to double the size of the company’s customer base in the next three or four years, while also stating it is prepared to pay a “fair price” in the government’s planned LTE spectrum auction. According to the Financial Times, Dyson is focused on growth of the business, and says that the company will not be “distracted” by the possibility of a sale to a rival. “If we start to get distracted by what happens in three, four, five years time, we will potentially miss the opportunity to build this business into the force it can be,” he noted. Bloomberg reports that Dyson is looking for the UK government to adopt a spectrum auction model that “is fair, does promote competition and doesn’t put 3 in a position where other people can take advantage,” while also noting that “we will pay a fair price – we’re not looking for any favours here.”

Dyson will take the helm at 3 UK on 1 July 2011, stepping-up from the position of COO, which he has held since 2009. He has also held the CFO position with 3 UK and before this 3 Australia, and a deputy CFO position with 3 in Sweden. He replaces Kevin Russell as CEO of 3 UK, who is “planning a return to Australia with his family after four-and-a-half years in the top job at 3 UK.” Dyson and Russell have worked closely for the past nine years, in both Australia and the UK.