Nokia announced what it described as “the only end-to-end driving solution on the market today”, designed to enable car makers and in-vehicle technology suppliers to connect car and driver to the cloud.

According to the company, it offers a range of automotive products and services that “go beyond navigation”. It promises a fully flexible framework which enables manufacturers to “differentiate the driving experience”.

Components of the portfolio include embedded in-car navigation technology which works with and without a data connection; dynamic services such as real-time traffic updates to help drivers avoid congested areas and road closures; and a mobile and web app which enables drivers to synchronise favourite places and routes when outside of the car, locate the vehicle, or view information such as fuel levels and tyre pressure.

The vendor said that in future, car makers will be able to “extend the Here Auto experience” through a software development kit to create entertainment or other apps.

There is no word yet on any signed deals with car makers. It’s also worth bearing in mind the fact that most of the major auto manufacturers have already developed or are developing their own systems. As Mobile World Live has previously reported, Ford and GM have opened these up to developers.

According to Thilo Koslowski, VP of automotive at Gartner: “By 2016, the majority of consumers in mature markets will consider in-vehicle web-based data access a key criterion in their automotive purchase.”