Advertorial: Amdocs Digital has just launched its latest amusing and engaging film and mini site about how crucial it is to build meaningful relationships with Generation C consumers. Who are Generation C? They’re the consumers your business really needs and Amdocs has not only identified them but also has a suite of offers to help you engage in a meaningful way. Social engagement, retail, commerce and digital care, all with an omni channel experience. Watch the film and find out more.