Mobile gaming start-up Kiwi has secured $9 million in funding as it looks to accelerate growth and broaden its reach.

Kiwi specialises in Android games and has tailored its distribution and monetisation to the mobile platform. Titles included ‘Shipwrecked’, ‘Enemy Lines’ and ‘Monsterama Planet’.

Four Kiwi games have made the Top 25 Grossing charts in Google Play since the company launched in August 2011. The company attributes the success of its games to a focus on character-driven games with “entertaining mechanics”.

The company claims the expertise of its executive team members, who have worked at Trippert Labs, Playdom and Disney, helps to differentiate its approach.

“Over the past two years, we’ve built great games that surprise and delight our players, and have also built the distribution and analytics tools required for our business success,” said Kiwi CEO, Omar Siddiqui.

The funding comes has been led be Sequoia Capital with additional funding from AdMob founder Omar Hamoui and Guitar Hero creator Charles Huang.

“Kiwi was a unique opportunity for us to partner with a proven and seasoned founding team who are taking a fundamentally differend approach to building more than just another mobile gaming company,” said Sequoia partner and Kiwi board member Alfred Lin.