Fiksu Archives - Mobile World Live

Fiksu

Fiksu debuts platform to target “precise” app audiences

Fiksu launched a mobile audience platform it deems “a first of its kind system for …

Marketers spending more for right audience, says Fiksu report

The cost to acquire loyal users dropped in July,  while the cost per install index …

App marketing costs and downloads fall in May

A new Fiksu report has revealed that marketing costs, which have been on the rise …

Fiksu helps developers track Apple Watch user behaviour

Mobile marketing technology company Fiksu says developers using its technology can recognise and track user …

More effective app marketing coming at a price – Fiksu

Daily app download volumes “surged” during January 2015, according to analytics firm Fiksu, although the …

Twitter’s role to grow as app promotion matures

Twitter has the potential to become a valuable platform as the app promotion space becomes …

Record iOS downloads seen in October — Fiksu

October saw downloads of iOS apps reach an all-time high, driven by the widespread adoption …

Fiksu bags $10M in funding

Marketing platform player Fiksu secured $10 million in ‘mezzanine’ debt funding from the Silicon Valley …

Mobile ad demand helps Fiksu hit $100M milestone

Marketing platform player Fiksu reached a total of $100 million in revenue since its creation …

App Store user acquisition costs reach record levels — Fiksu

User acquisition costs for titles in Apple’s App Store reached a record high in June, …