Telefonica, LG, Samsung, Sony ink wearables alliance - Mobile World Live

Telefonica, LG, Samsung, Sony ink wearables alliance

26 FEB 2014

Telefonica announced a plan to collaborate with LG, Samsung and Sony Mobile to integrate services, and therefore be compatible, with the smart wearables of the device makers.

In a statement, the operator group said it is “open to reach agreements with other market players, manufacturers, content providers, companies in the fashion industry… to ensure that these devices are commercially available”.

Telefonica also said it is “committed to convert smart wearables into a line of successful businesses in coming years, integrating some of their most successful services, such as Tu Go, to give customers added value and profits that make these devices an undoubted commercial success”.

Marieta Rivero, global marketing director of Telefonica, said: “Experts and analysts now point to these devices as a technology trend with the greatest market, and Telefonica wants to participate and lead the development, integration and support of services in the wearables.”

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