WHITEPAPER - HOW A2P SMS CAN DELIVER YOUR REVENUE-AS-A-SERVICE - Mobile World Live

WHITEPAPER – HOW A2P SMS CAN DELIVER YOUR REVENUE-AS-A-SERVICE

HAUD-Whitepaper-HOW-A2P-SMS-CAN-DELIVER-YOUR-REVENUE-AS-A-SERVICEFREE DOWNLOAD: Mobile network operators are faced with commoditising core revenues and they’re under pressure to find new sources of revenue to replace income from traditional voice, SMS and data services. At the same time, they face continued requirements to invest heavily in network technologies as they move to 4G and 5G networks and as users’ demands for greater bandwidth, driven largely by video consumption, continue to grow. What’s needed is a fast, low cost opportunity for MNOs to gain more revenue. One effective way of doing this would be to access new revenues through a managed service approach that can be termed Revenue-as-a-Service.

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