Feature: GDPR - an enabler of trust or confusion? - Mobile World Live

Feature: GDPR – an enabler of trust or confusion?

05 JUN 2018

We’ve all received a deluge of emails over the past few weeks urging us to opt-in to marketing messages. But has a regulation designed to give consumers more control over their data actually ended up creating further confusion? Mobile World Live’s Saleha Riaz reports.