Tapjoy Archives - Page 2 of 3 - Mobile World Live


Tapjoy offers app data to developers and advertisers

App monetisation company Tapjoy has joined forces with Kontagent, a user analytics firm, to release a new service that offers app data in real-time to developers, publishers and advertisers.

Tapjoy comes out fighting after incentivised download criticism

App monetisation company Tapjoy hit back at reports which questioned the way it does business, …

Tapjoy adds user retention tech

Mobile advertising company Tapjoy has introduced a new type of ad unit to help app developers improve user loyalty and retention.

Tapjoy: Making apps pay their way

Chris Akhavan, VP and GM for partnerships and strategic operations at app monetisation platform Tapjoy, talks about how the company is responding to industry trends and evolving the services it provides.

Tapjoy inks alliance with SK Planet

Tapjoy is set to partner with SK Planet, the platform arm of South Korea’s SK …

Tapjoy takes on Viximo team

App monetisation company Tapjoy announced a deal which will see its taking on the core team from Viximo, a provider of cross-platform distribution tools for social games and apps.

Tapjoy boosts analytics with Kontagent partnership

App monetisation company Tapjoy has partnered with Kontagent, a provider of enterprise user analytics for mobile developers and marketers, to develop of new products and services

Tapjoy links up with Popcornflix

App monetisation player Tapjoy has partnered with film streaming platform Popcornflix to provide users of the Popcornflix Gold Android app with opportunities to earn virtual reward through interacting with ads

Games publisher Kabam signs with Tapjoy

App monetisation player Tapjoy has partnered with Kabam to support the developer’s massively multi-player online and mobile games with its advertising network.

Tapjoy launches US5M Asian app fund

Monetisation player Tapjoy announced its US$5M Tapjoy Asia Fund, intended to encourage and support developers in the region in the creation of free-to-play apps for Android and iOS.