King

King’s newest game Candy Crush Friends Saga failed to replicate the success of its predecessors despite hitting 10 million downloads and raking in $780,000 in its first week of launch, Sensor Tower said.

Top titles are seeing a “steady decline” in the number of in-app purchases made, indicating a struggle to maintain the momentum that saw them leading the way in 2014.

As the market for apps becomes more and more competitive, marketers are increasingly looking to TV to promote products, leading to “dramatic” changes in advertising strategies, Volker Dressel, CEO of marketing agency Quaid Media, said at a briefing in London…

The “app superpowers” of Japan, South Korea and the US collectively generated more revenue in 2014 than the rest of the world combined, highlighting their ability to monetise even as the market saturates and download growth slows, according to App…

King Digital Entertainment, maker of ‘Candy Crush Saga’, reduced its outlook for 2014 after reporting worse-than-expected results, prompting its share price to fall to the lowest level since its IPO in March. The company reported revenue of $593.

King, the company behind hit mobile game ‘Candy Crush Saga’, reported first quarter results that showed slowing revenue growth and a quarter-on-quarter decline in profit. Following its lacklustre IPO in March, the company reported revenue of $606.

Candy Crush Saga maker King Entertainment is “comfortably ahead of others in total time spent on gaming”, with its titles accounting for 26 per cent of total time spent on gaming by Android users in the US, according to Strategy…