Snap deepens AR push with ad studio
Snap launched a global studio for creating advertising content enabled by AR as the company …
Magic Leap readies lighter wearable
Mixed reality (MR) headset maker Magic Leap unveiled plans to bring a second generation of …
VR, wearables, smart home spend to top $500B
Global spending on wearables, smart home devices, and AR and VR headsets was tipped to …
AR devices tipped as long-term threat to smartphones
Data analytics and consulting company GlobalData predicted the AR market will generate global revenue of …
Lifting lockdowns fuel Snap user base, revenue gains
Snap recorded its highest growth rate in number of daily active users (DAUs) and revenue …
Snap bets on AR shopping with Vertebrae buy
Snap reportedly moved to boost shopping experiences in its Snapchat subsidiary by taking over a …
Microsoft pulls $22B trigger on Army AR
Microsoft won a deal to supply the US Army with AR headsets based on its …
Facebook keeps watch on computer interaction tech
Facebook revealed efforts to develop an AR device designed to be worn on users’ wrists …
Qualcomm took the wraps off its first AR-focused reference design, which focuses on lightweight headsets …
Apple plans custom chips for AR headset
Bloomberg revealed more details of an AR headset rumoured to be in development by Apple, …
