augmented reality Archives - Mobile World Live

augmented reality

Telstra, Google bring immersive tech to stadium

Telstra partnered with Google and Accenture to develop an AR app which helps sports fans …

Niantic nabs $300M investment for AR boost

Niantic raised $300 million from US-based investment company Coatue to boost efforts in developing services …

Snap taps ex-Google exec for global operator tie-ups

Snap created a new management role looking after partnerships with global operators, hiring former Google …

SoftBank taps Niantic $20M AR platform

SoftBank Corp claimed it was the first Japanese operator to join a newly unveiled $20 …

Snap deepens AR push with ad studio

Snap launched a global studio for creating advertising content enabled by AR as the company …

Magic Leap readies lighter wearable

Mixed reality (MR) headset maker Magic Leap unveiled plans to bring a second generation of …

VR, wearables, smart home spend to top $500B

Global spending on wearables, smart home devices, and AR and VR headsets was tipped to …

AR devices tipped as long-term threat to smartphones

Data analytics and consulting company GlobalData predicted the AR market will generate global revenue of …

Lifting lockdowns fuel Snap user base, revenue gains

Snap recorded its highest growth rate in number of daily active users (DAUs) and revenue …

Snap bets on AR shopping with Vertebrae buy

Snap reportedly moved to boost shopping experiences in its Snapchat subsidiary by taking over a …