IBM brings in mobile money skills as it targets financial sector

IBM forms mobile money partnership to target financial sector

21 JUL 2014

A global alliance between IBM and Monitise aims to target banks and other financial institutions with cloud-based mobile money and payment services.

The latest deal is an extension of an existing agreement between the two companies from September 2013.

The idea is to enable financial institutions to target users with the kind of in-store engagement and location-based services that are much discussed in the retail sector.

IBM brings its MobileFirst initiative to the deal. MobileFirst makes industry-specific solutions for mobile devices. ‘Big Blue’ also offers its expertise in financial services and retail sectors.

Monitise’s contribution is mobile banking and payment skills.

This news follows an announcement last week that IBM and Apple will jointly develop industry-specific apps to load on iPhone and iPads, which IBM will then sell to corporate clients. Banking is one of a number of sectors targeted.

Author

Richard Handford

Richard is the editor of Mobile World Live’s money channel and a contributor to the daily news service. He is an experienced technology and business journalist who previously worked as a freelancer for many publications over the last decade including...

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