In a wide-ranging interview with Mobile Money Live, Orange’s Daniel Gurrola (pictured), group strategy and business development VP, explains the mobile operator’s strategy for mobile money, both in more developed countries as well as emerging markets. He also gives his view of the wider prospects for NFC within the mobile industry.
In particular, Gurrola explains what he thinks the next 12 months will hold for NFC technology, both its deployment as a service and the availability of NFC-based devices. Finally he gives his views on why the mass market for NFC handsets has yet to take off, picking out three factors in particular. View the full video here.