UK retail bank Barclays is set to launch a new feature called Buyit that enables users to make purchases by scanning QR codes on advertising and billboards, in a further sign of its intent for the mobile payments market.

Richard Martin, the bank’s managing director of cash management, told Finextra about Barclays’ plan to add the new feature to Pingit, its existing P2P mobile money transfer service.

The new service will launch “shortly”.

The bank wants to build on the popularity of Pingit, which it launched at the start of last year.

Users will be able to scan a QR code to order goods that are then delivered to their homes. “You don’t have to go home and go online to purchase the items later, you can choose to purchase right there and then,” said Martin.

He added that Pingit’s built-in QR reader also means customers can use the app to pay utility bills.