Sony Ericsson said it had “strengthened its links with Sony” through the appointment of Yoshihisa Ishida as its deputy CEO and EVP as of 1 September, with responsibility for its design centre and product and portfolio development teams, as well as “as taking on a broader executive role to enhance integration and alignment across Sony Ericsson.” Rikko Sakaguchi, Sony Ericsson’s current Chief Creation Officer, is leaving the venture to take on an unspecified position at Sony.