Last week, Safaricom announced its annual results and a 56% growth in M-PESA revenue for the year 2011. With almost 14 million of users representing 81% of Safaricom’s customer base in Kenya, M-PESA now accounts for 12.4% of its total revenues. With a 50% year over year increase in M-PESA revenue and customer numbers, Safaricom’s mobile money service has undoubtedly become a corner stone of the company’s strategy

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