So far on this blog, weve written about the role that indirect benefits play in enabling a mobile network operator (MNO) to turn a profit from a mobile money service but what about the most obvious source of value, direct revenue from customer fees? After all, as stated in a previous post, this is often the single source of value upon which MNOs evaluate the business case for mobile money.
Read more: http://mmublog.org/global/how-significant-are-direct-revenues-to-profitability/
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