Interview: MediaTek CMO

Interview: MediaTek CMO

23 JAN 2015

Mobile World Live catches up with Johan Lodenius, chief marketing officer of fast-rising chip supplier MediaTek, at this year’s CES event in Las Vegas. Lodenius gives an insight into the Taiwanese vendor’s plans for the next year, following its self-proclaimed “coming out year” in 2014. Londenius has bigger rivals Intel and Qualcomm firmly in his sights.