Emerging markets player Millicom is reportedly interested in bringing its Tigo mobile offering to Mexico, following AT&T’s launch in the country last year.

According to Mexico’s El Economista newspaper, Luxembourg-based Millicom has been tempted by the 2013 telecoms reforms in the country promoting competition, and is mulling the move to add Mexico to its Latin American footprint.

The company already operates in eight countries across the region, and has established a dominant position in Paraguay, as well as a growing presence in Columbia. It was recently awarded additional spectrum to rollout 4G in both countries.

If it presses ahead in Mexico, Millicom could join AT&T to become the second international telco to launch services in the country following the 2013 reforms. The company is also reportedly interested in bring its m-banking service Tigo Money to the market.

AT&T announced deals worth $4.4 billion to acquire mobile unit Iusacell and Nextel Mexico last year, as it looks to fuel competition with America Movil and Telefonica. It also said it would invest an additional $3 billion on high-speed internet capabilities.

The reforms in Mexico has also seen MVNO launches, including one from Virgin Mobile.

Millicom CEO Mauricio Ramos was quoted last year as claiming the company had a goal to become Latin America’s second largest cable operator behind America Movil.

According to GSMA Intelligence, AT&T had just under 8.5 million connections in the country as of Q4 2015. Market leader America Movil has more than 73.5 million, while Telefonica has 23.9 million.