EE is targeting the lower end of the UK’s LTE market with the launch of an own-brand smartphone which, it claims, will be the lowest priced on the market.
The new Android device, which is called Kestrel, is available from the end of April at a cost of £100 on pre-paid plans. It will be the first in a range of own-brand 4G smartphones, said EE.
The device will also be available free on a range of new low-end 4G tariff plans that start at £14 per month. The 24-month plan includes 500MB of data, 500 minutes of calls and unlimited text for that price.
EE is also introducing a new range of monthly 4G packages for small businesses that start at £17 per month (excluding VAT).
The new Kestrel has a 4.5 inch display, runs on a 1.2 Ghz quadcore Snapdragon processor and offers HD voice capability.
Subscribers to the £14 a month package can opt for the Alcatel Idol S as an alternative to the Kestrel.
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