Sony debuts latest smartphones - Mobile World Live

Sony debuts latest smartphones

22 FEB 2016

Sony Mobile unveiled its latest additions to the Xperia smartphone line, called Xperia X, alongside a number of products designed to change the way users interact with technology.

The company said the Xperia X line “embodies Sony Mobile’s new brand vision through adding new layers of intelligent technology across popular and acclaimed Xperia features: camera, battery, and design”.

“There is still much more we can do to evolve smartphones. But do you really need smartphones that are full of additional functions that you never use?” Hiroki Totki, head of Sony Mobile, mulled at the company’s press conference.

The new line includes three devices: Xperia X, Xperia X Performance, and Xperia XA, the last of which was described as a “super mid-range” device.

Xperia X and X Performance include a new “predictive hybrid autofocus” for the camera; and the line also includes smart battery management technology.

Xperia X Performance is powered by a Qualcomm Snapdragon 820 processor.

Availability is slated for “summer 2016”.

Also making an appearance were products described as “ambient connected devices”.

Rolling out later this year will be Xperia Ear, which the company said is a “next-generation wireless earpiece” powered by Sony’s voice technology. It enables users to make calls, perform internet searches, dictate messages and navigate to certain locations, pairing with a smartphone via NFC or Bluetooth.

The company also showcased “concepts” for products, with the aim of delivering machine learning, natural user interface and sensing.

This included Xperia Eye, a compact, wearable wide-angle lens camera; Xperia Projector, which would project onto a clear surface and respond to touch, voice and gestures; and Xperia Agent, a digital personal assistant powered by Sony’s voice technology.

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