Samsung updates India-focused Tizen line - Mobile World Live

Samsung updates India-focused Tizen line

23 AUG 2016

Samsung unveiled another Tizen powered smartphone targeting the India market, with its first 4G device supporting the platform.

The device, Z2, is designed to attract new smartphone users transitioning from feature phones. It has apparently been customised to offer “unique value” to Indian customers, including data saving mode and money transfer services.

The Tizen device also comes with an invitation to trial services from Indian new-entrant operator Jio, including voice, data and content services.

While Tizen was for a long time positioned as a multi-vendor alternative to Google’s Android, the platform never really gained much traction. However, Samsung has pressed on, using the platform in wearables and smart televisions – and a single smartphone for entry-level users in India.

Z2 also indicates a somewhat esoteric naming scheme from the vendor: the first Tizen smartphone was called Z1, which was followed by Z3, before shifting back to Z2. If nothing else, the fact that Z2 is a successor to Z3 may cause some confusion at the point of sale.

The smartphone has a 1.5GHz quadcore processor, 1GB of RAM and 8GB of storage (with microSD slot). It also includes dual-SIM support, 5MP rear and VGA front camera, 1500mAh battery and 4-inch WVGA screen.

Other features include S bike mode, “designed considering the safety concerns of two-wheeler users in India”, and money transfer app.

Priced at INR4,590 ($68.50) and available in gold, black and red, it will be available from next week.

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Steve Costello

Steve works across all of Mobile World Live’s channels and played a lead role in the launch and ongoing success of our apps and devices services. He has been a journalist...More

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