GetJar head: HTML5 driver for open app business models
EXCLUSIVE VIDEO: HTML5 presents a way for developers and brands to address mass market subscribers, …
Feature: Asia’s emerging apps opportunity
Mobile World Live explores the drivers behind the booming Asian app market, before taking an …
Day Four Interview: GetJar CEO
Steve Costello talks with Ilja Laurs, CEO of the world’s largest free apps store.
The Evolving App Market in 2012
Mobile apps have become one of the biggest phenomena in the history of consumer technology. But what does the future hold for this massive market? In this feature video, expert analysts provide their predictions for the next year, highlighting the role of HTML5, augmented reality and monetisation strategies.
Feature: Doing business in Asia’s app markets
While various markets in Asia present an opportunity for app developers, there are also a number of challenges. Mobile World Live explores the need for localised content, fragmentation issues and monetisation methods, before looking at the potential for HTML5.
