Bharti Airtel is the biggest mobile operator in India, serving more than 150 million subscribers in the competitive, and price-sensitive, market. Its app store has picked-up significant momentum; before the end of last year it had already passed the 30 million download mark, with more than 200,000 downloads taking place per day.
In the second part of our Focus feature, Mobile Apps Briefing talks to Hemant Madan, Head of Developer Marketing for Vodafone Internet Services, about the company’s engagement with the developer community, and the future role of WAC.
In the first of a two-part Focus, Hemant Madan, Head of Developer Marketing at Vodafone Internet Services, talks to Mobile Apps Briefing about the evolving role of the operator in the mobile apps ecosystem.
2010 has been the year of Angry Birds in mobile gaming, with over 20 million total downloads. Mobile Apps Briefing talks with the CEO of the game’s developer, Rovio, on the success of the app and its future plans. “We have created an entertainment brand, which we intend to develop into a long-lasting one,” says the head man.
When it comes to app stores, there are plenty of challengers looking to unseat Apple: Google’s Android Market, Research In Motion’s App World, Nokia’s Ovi Store and multiple operator stores are fighting hard to gain traction in the market. However, in real terms, it is GetJar that is leading the resistance…
Mobile Apps Briefing talks with the Fund’s co-managing partner to discover what type of companies stand the best chance of investment. “You can’t build a venture-backed company if your model is selling US$0.99 apps on the App Store,” warns the investment expert.
In the first of a series of in-depth Focus articles, Mobile Apps Briefing profiles a company that touts itself as “the world’s leading developer and distributor of mobile applications,” specialising in mobilising content for publishers and media companies.