Guest Blog: How can devs keep up with holiday traffic?
A huge chunk of holiday shopping will be done via apps, and developers must ensure …
Blog: Are WhatsApp India woes a blow to encryption?
India is WhatsApp’s biggest market, where it has 200 million users, but of late the …
Blog: IGTV could be a winner for Instagram
Last month, Instagram revealed plans to tap the popularity of video on mobile with the …
Guest Blog: How can brands win big during World Cup?
Marketers can expand their audience reach by taking advantage of the fact football fans around …
Guest Blog: How can devs make the most of in-app ads?
Gil Klein, MD at in-app monetisation company Mobfox (pictured, below), discusses how embracing the consumer …
Blog: Should operators take the Veon app route?
Part of multi-national operator Veon’s rebranding strategy is the Veon Platform app, which offers messaging …
Guest Blog: Continuous testing a must for developers
Amir Rozenberg (pictured) is director of product management at Perfecto, a company which helps mobile …
Blog: Can a revamped app save Snap?
Snap went public nine months ago and ever since investors have been unimpressed with its …
Guest Blog: Why developers must get better grip on LTV
Martin Macmillan (pictured), CEO and co-founder of Pollen Velocity Capital – a provider of financing …
Blog: The hype around chatbots
About a year ago, Facebook launched a platform supporting chatbots, sending ripples of excitement around …