China mobile e-sports revenue forecast to triple

01 JUN 2017

The popularity of mobile e-sports in China is skyrocketing, with the number of mobile gamers expected to more than double and revenue forecast to grow 3.5 times through 2017.

The e-sports market covers revenue from ticket sales, peripheral products, crowd-funding, sponsorships, advertising and live streaming platforms. E-sports gamers are defined as people watching or participating in core e-sports competitions, both professional and non-professional. Mobile is a subset of the overall e-sport market.

Mobile e-sports revenue more than doubled to CNY13 billion ($1.9 billion) in 2016 and is expected to reach CNY46.2 billion by end-2017. The number of mobile gamers is on track to hit 285 million, up from 119 million in 2016, China-headquartered research company iResearch announced.

The company said mobile e-sport gaming is now in a period of fast development, eclipsing the client games market in terms of size. However, iResearch noted revenue from related mobile e-sport competitions and derived content was relatively small.

Thanks to the promotion of the most popular games, new players without e-sport gaming experience in the past have become the main driver of the growth of mobile e-sports, iResearch said.

Author

Joseph Waring

Joseph Waring joins Mobile World Live as the Asia editor for its new Asia channel. Before joining the GSMA, Joseph was group editor for Telecom Asia for more than ten years. In addition to writing features, news and blogs, he...

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