PopCap moves into Europe with Sony Ericsson deal - Mobile World Live

PopCap moves into Europe with Sony Ericsson deal

20 JUL 2011

Casual games company PopCap signed a global agreement with Sony Ericsson which will see its games pre-loaded on some of the vendor’s handsets, which will “officially mark the arrival of PopCap’s game titles on Android devices in Europe.” A number of PopCap titles, including Plants vs Zombies, Peggle and Chuzzle (pictured), will be embedded in Sony Ericsson’s Xperia mini and Xperia mini pro handsets from “later this summer.” The deal does not include Sony Ericsson’s Xperia play smartphone, which is designed specifically for mobile handsets.

The deal will see Chuzzle being included on devices in its full form, while Peggle and Plants vs Zombies will be in unlimited trial modes – with the option to purchase full editions of the games using a directly integrated billing service.

Last week, PopCap announced it is to be acquired by gaming giant EA, in order to bolster its position in the mobile and social gaming markets. The deal is expected to close next month.


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