NetDragon to shift focus to mobile games

NetDragon to shift focus to mobile games

29 NOV 2013

Chinese online gaming and mobile Internet company NetDragon Websoft will shift the focus of its mobile internet business to developing its own mobile games, according to Liu Dejian, its chairman and executive director.

Liu is quoted in the company’s third-quarter results release as saying that NetDragon will “shift our strategic focus to research and development and operation of original mobile games, a field where we have gained core competitiveness from our long history of game development expertise”.

Liu said the company will use its experience in research and development and operating games to help its mobile internet business “move into a new stage of growth and become an increasing revenue contributor”.

Although much of the company’s current game revenue and profit comes from its online game business, it launched several mobile games during the period that were developed in-house, including ‘The Pirate’ and ‘The Celestial Saga’.

For the third quarter, NetDragon reported revenue of CNY480.9 million ($78.8 million), a 65.7 per cent year-on-year increase. Net profit was CNY97.2 million, up 1.9 per cent year-on-year.

The company said it was confident of further growth “as we enter our next stage of development” following the sale of its 91 Wireless Android app store to Baidu for $1.9 billion.

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Tim Ferguson

Tim joined Mobile World Live in August 2011 and works across all channels, with a particular focus on apps. He came to the GSMA with five years of tech journalism experience, having started his career as a reporter... More

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