Chinese computer giant Lenovo aims to develop smartphone applications in-house as it seeks to win market share from the likes of Apple, its chairman said last week. “Besides hardware, there is the software content we also must think about,” Liu Chuanzhi told the Netrepreneur Summit China, reports Bloomberg. “We must move in this direction because the market for handsets is very competitive.” Lenovo generates less than 1 percent of its revenue from mobile devices currently.