Blogs Archives - Mobile World Live

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Guest Blog: Why do Instant Games matter?

Facebook Messenger’s Instant Games have seen immense popularity and have some major advantages over traditional …

Blog: What do foldable phones mean for apps?

Samsung recently took the wraps off a technology which will allow it to launch devices …

Guest Blog: How can devs keep up with holiday traffic?

A huge chunk of holiday shopping will be done via apps, and developers must ensure …

Blog: Are WhatsApp India woes a blow to encryption?

India is WhatsApp’s biggest market, where it has 200 million users, but of late the …

Blog: IGTV could be a winner for Instagram

Last month, Instagram revealed plans to tap the popularity of video on mobile with the …

Guest Blog: How can brands win big during World Cup?

Marketers can expand their audience reach by taking advantage of the fact football fans around …

Guest Blog: How can devs make the most of in-app ads?

Gil Klein, MD at in-app monetisation company Mobfox (pictured, below), discusses how embracing the consumer …

Blog: Should operators take the Veon app route?

Part of multi-national operator Veon’s rebranding strategy is the Veon Platform app, which offers messaging …

Guest Blog: Continuous testing a must for developers

Amir Rozenberg (pictured) is director of product management at Perfecto, a company which helps mobile …

Blog: Can a revamped app save Snap?

Snap went public nine months ago and ever since investors have been unimpressed with its …