Mobile World Live TV aired at Mobile World Congress for the second time this year. We were broadcast to an estimated 18,995 hotel rooms, across eight giant screens at the venue and online via the Mobile World Live website. Our programming included exclusive interviews with C-level executives from the world’s largest operators, device makers and equipment vendors; exclusive keynotes; panel discussions; press events and reports direct from the showfloor. Click on the tabs above to view individual content, categorised by day. Or watch our highlights clip here.
The three Mobile World Live keynotes were aired exclusively live and are still available to view online: The Ford Motor Company, Executive Chairman, William Clay Ford Jr., Google, Executive Chairman, Eric Schmidt and Ericsson, President & CEO, Hans Vestberg. We also introduced Mobile World Live Extra, with Bret Taylor, CTO of Facebook.
We were delighted to welcome Mobily’s return as Gold sponsor for Mobile World Live TV. Mobily is the fastest growing mobile communications and technology provider in the Kingdom of Saudi Arabia.
Many of the industry’s top CEOs took time-out at Barcelona to speak exclusively to Mobile World Live TV. We spoke to Dan Hesse, CEO, Sprint; Stephen Elop, CEO, Nokia; Jo Lunder, CEO, VimpelCom; Don Callahan, COO, Citigroup; Ilja Laurs, CEO, GetJar; Warren East, CEO, ARM, and many more.
Mobile World Live TV also served as a forum for experts to debate the hot topics of the week. Our panel discussions addressed a range of subjects, including apps, cloud computing, messaging, social networking, advertising, innovation, mHealth, mobile broadband evolution, spectrum, network offloading, NFC, tablets and embedded mobile.
Live from the Showfloor
Our roving TV crews were on the ground to capture all the sights and sounds from the showfloor. Features and launches included HTC, Sony, Nokia, Huawei, NTT DoCoMo, Asus, Ford, App Planet and the Mobile World Capital.