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  • Facebook

    Facebook pilots 'lite' mobile app in emerging markets Edit Post

    A ‘lite’ version of Facebook’s smartphone app for low-end Android devices in emerging markets has already crossed 10,000 downloads, TechCrunch reported. Facebook Lite – which was also the name of a simplified version of Facebook’s mobile website from 2009 to 2010 – is a standalone app introduced in some African and Asian countries such as Bangladesh, Nepal, ...

  • mojio

    Microsoft, Mojio partner for connected car competition Edit Post

    Microsoft announced a developer contest in partnership with connected car platform player Mojio. The companies are looking to drive the development of Windows Phone apps in five categories: green, to reduce drivers’ carbon footprint; gamification, to “gamify the driving experience in a safe manner”; business, enabling better management of time and resources; fleet; and “wildcard”. Winners will ...
  • revenue

    Devs focus on monetisation, programmatic ads Edit Post

    Monetisation and the use of programmatic buying are some of the main priorities for developers in 2015, according to a survey by mobile ad marketplace Millennial Media. The majority of developers polled (85 per cent) said they generate revenue from their apps, up 12 percentage points on a year ago. Of these, 82 per cent use in-app ...